April 29th is “Internet Evangelism Day”, a day designated by the Internet Evangelism Coalition to make churches aware of the potential for evangelism via the Internet. Go to their web page for more details.
But the real question is: “do churches use the Internet for evangelism?” In my research on how different ministries are using the Internet, I have always asked them what the primary purpose of their web site is. In almost all cases, the churches I have met with state that their web site is intended to provide communication and information for those who attend the church, to support the staff, and/or to provide information about their church to the community. Many have stated that they “should do a better job” of using the web site for evangelism.
I applaud the idea of Internet Evangelism Day. Their focus on getting churches to think about using the web for more than just church communication is needed. My research and IED have the same goals in mind: providing resources for effective use of the Internet by churches and other Christian ministries.